Healthcare Marketing & Growth

Reach the Right Patients. Right Now.

MedCore Strategies helps FQHCs and mission-driven clinics run compliant, high-impact campaigns on Google, Bing, YouTube, and programmatic channels — including display, video, and Connected TV.

Why This Matters

Why Paid Ads Matter for Clinics

In underserved communities, awareness is everything — and search and display ads are one of the fastest ways to reach new patients.

That's why clinics choose MedCore Strategies. We combine paid media expertise with a deep understanding of healthcare rules and community engagement.

But when you're an FQHC or nonprofit health center, the stakes are higher:
  • 01 Non-compliant language can risk your funding
  • 02 Generic agencies don't understand health regulations
  • 03 Budget mismanagement can drain critical resources
Inside the Engagement

Our Paid Advertising Services

01

Google & Bing PPC Campaigns

  • Search ads targeting local health needs
  • HIPAA-compliant copy and tracking setup
  • Conversion-optimized landing pages
02

Programmatic Display Advertising

  • Geo-fenced, demographically targeted outreach
  • Perfect for underserved zip codes, rural outreach, and language-based targeting
  • Brand visibility beyond Google search results
03

Connected TV (CTV) & Video Ads

  • Run pre-roll video ads on streaming platforms like Roku, Hulu, and YouTube TV
  • Tell your clinic's story through high-impact, trackable media
  • Reach cord-cutters and underserved audiences
04

Retargeting Campaigns

  • Bring back site visitors who didn't schedule
  • Compliant ad funnels that follow consent best practices
  • Frequency caps to protect patient experience
How We Work

Our Campaign Process

From audit to monthly optimization — every step pressure-tested against HIPAA and grant compliance.

  1. 01

    Strategy Call & Campaign Audit

    Map current spend, channels, and target audience.

  2. 02

    HIPAA Compliance Check

    Review all copy, landing pages, and tracking for healthcare regulatory fit.

  3. 03

    Platform Setup

    Configure Google, Bing, and programmatic DSP accounts with compliant infrastructure.

  4. 04

    Creative & Audience Targeting

    Build ad copy, landing pages, and targeting that speaks to your community.

  5. 05

    Monthly Optimization & Reporting

    Track cost-per-acquisition, optimize spend, and report to the board.

Audience Fit

Who it's for

  • 01FQHCs needing patient acquisition across multiple service lines
  • 02Clinics underserved by organic search alone
  • 03Mission-driven providers needing language-targeted outreach
  • 04Boards demanding measurable, accountable spend
  • 05Clinics that have been burned by generic agencies

What You'll Walk Away With

  • Campaigns built around HIPAA-compliant copy and tracking
  • Multi-channel reach — search, display, CTV, retargeting
  • Cost-per-acquisition you can defend to a board
  • Monthly performance reports tied to clinic visit goals
  • Creative and audience targeting calibrated to your community
Request a Free Campaign Audit
“Our last agency didn't understand our population — or HIPAA. MedCore cut our CPC by 35% and helped us run outreach ads on both Google and Roku in just 6 weeks.”
Clinic Marketing Director
Northeast community health center, 35% CPC reduction

Tired of Ads That Don't Convert?

We'll audit your current spend, find the waste, and design a compliant funnel that turns clicks into clinic visits.

Request a Campaign Audit
Why MedCore

Why Choose MedCore for Healthcare PPC

What sets us apart from a generalist ad agency.

Generic Ad Agency
MedCore Strategies
  • Risks PHI in ad copy
    HIPAA-reviewed every line
  • Overpromises clinical outcomes
    Patient-first messaging that respects boundaries
  • Ignores grant alignment
    Spend mapped to grant and outreach goals
  • Reports on impressions only
    Tracks cost-per-clinic-visit and reports monthly
Common Questions

FAQ

Is PPC allowed for FQHCs and nonprofit clinics?+

Yes — as long as it's done compliantly. We ensure all ads, tracking, and calls to action meet healthcare marketing standards.

Do you provide video creative for CTV ads?+

We can provide production support or work with your team to ensure your video meets CTV ad platform requirements.

Can I use both the Google Ad Grant and PPC together?+

Absolutely. We manage both accounts and ensure they work together without overlap or wasted spend.

Let's Launch a Campaign That Fills Your Clinic — Without Compromising Compliance.

Whether you need local awareness, patient acquisition, or growth across multiple service lines, we'll help you do it right.