Healthcare Marketing & Growth

Put Your Clinic on the Big Screen — Without a Big Budget

MedCore Strategies helps community clinics run HIPAA-compliant video and display ads on top streaming platforms like Hulu, Roku, and YouTube TV — reaching patients where they are, with messages that matter.

Why This Matters

Why CTV & Display Ads for Healthcare Clinics?

In today's streaming-first world, patients aren't just searching online — they're watching. Connected TV (CTV) and display ads give clinics a powerful, cost-effective way to build brand awareness, educate communities, and drive local engagement.

Ideal for:
  • 01 FQHC clinics launching in new service areas
  • 02 Health education campaigns (e.g. screenings, wellness, mental health)
  • 03 Reaching underserved, mobile-first populations
  • 04 Promoting events, services, or open enrollment periods
Inside the Engagement

Our CTV & Display Advertising Services

01

Targeting Strategy

  • Zip code, income level, language, age, health concerns
  • Match patient demographics using compliant data sources
  • Geo-fencing for high-priority service areas
02

CTV Campaign Management

  • Ad placements on Roku, Hulu, YouTube TV, Sling, and more
  • Video campaigns optimized for mobile and smart TVs
  • Cross-device tracking
03

Display Ad Creative & Placement

  • Static and animated banner ads
  • Local, regional, or national reach
  • Programmatic display network access
04

HIPAA-Compliant Messaging

  • No PHI, no promises of guaranteed outcomes
  • CTA and landing pages designed with consent and privacy in mind
  • Health-literate, accessible copy
05

Performance Tracking & Reporting

  • Impressions, views, completions, clicks, and conversions
  • Regular optimization cycles
  • Board-ready monthly reports
How We Work

Our CTV Campaign Process

From audience mapping to optimization — a sequenced launch that holds up to HIPAA review.

  1. 01

    Audience Mapping

    Zip code, language, health concerns, and demographic targeting against compliant data.

  2. 02

    Creative & Compliance Review

    Video and display creative reviewed for HIPAA and platform policy.

  3. 03

    Platform Setup

    Buy placements across Roku, Hulu, YouTube TV, programmatic display.

  4. 04

    Launch & Cross-Device Tracking

    Live campaigns with view-through and conversion attribution.

  5. 05

    Monthly Optimization

    Tune audiences, swap creative, and report results to leadership.

Audience Fit

Who it's for

  • 01FQHCs launching in new service areas
  • 02Clinics running community health education campaigns
  • 03Multilingual outreach to bilingual communities
  • 04Health systems promoting open enrollment or screening events
  • 05Boards demanding measurable awareness spend

What You'll Walk Away With

  • Multi-platform CTV and display reach (Roku, Hulu, YouTube TV, programmatic)
  • HIPAA-compliant creative and landing pages
  • Geo-targeted campaigns mapped to your service area
  • Conversion attribution across devices
  • Monthly performance reports with view-completion rates
Request a Campaign Review
“We ran a Spanish-language CTV campaign with MedCore and reached 80,000+ people in our local zip codes. Our mental health screening sign-ups tripled in one month.”
Outreach Director
Bilingual community health center, 3x screening sign-ups in one month

Want to See What CTV Could Do for Your Clinic?

We'll model a campaign in your zip codes — audience size, expected reach, and budget — in a 30-minute working session.

Get a Free Media Strategy Session
Why MedCore

Why Choose MedCore for CTV & Display

What sets us apart from a traditional ad agency.

Traditional Ad Agency
MedCore Strategies
  • May not understand HIPAA
    Fully HIPAA-compliant messaging
  • Generic video placement
    Clinic-specific strategy for health education and awareness
  • Limited healthcare experience
    Deep FQHC and patient acquisition expertise
  • No integration with compliance
    We align CTV strategy with your grant goals and service lines
Common Questions

FAQ

How much does a CTV campaign cost?+

CTV can start with modest budgets. You only pay when your video is viewed to completion or for a set duration — making it efficient and trackable.

Do you provide video production?+

We can assist with scripting, editing, and compliance review. If you already have a video, we'll ensure it meets ad platform and HIPAA requirements.

Can we combine CTV with other campaigns (e.g. Ad Grant or PPC)?+

Absolutely. We specialize in building multi-channel campaigns that work together — without overspending or compliance risk.

Let's Get Your Clinic Seen — On Streaming, Social, and Everywhere Patients Watch.

We make CTV and display advertising accessible, strategic, and compliant — so you can focus on impact.